Super Bowl Ad

My favorite Super Bowl ad has got to be the Chrysler Imported from Detroit ad. The reason being because, it went against the typical SB ad format. From the endless beer ads to potato chip ads even to the movie trailers, it seems like the angle is entertainment. Beer ads are funny, movie trailers are loud and flashy. Then to the beat of Eminem's "Lose Yourself." Chrysler reintroduces themselves after a long lay-off. Stating that there ready to reclaim prominance. Brilliant.

http://www.youtube.com/watch?v=SKL254Y_jtc